Chasm Forum

	Friday, July 30, 2010

HOME

Welcome to Chasm Forum!

Chasm Forum is a place to discuss, debate, and discover concepts related to high-tech marketing and the Technology Adoption Life Cycle. It is a community of professionals who want to be their best in the art and science of marketing disruptive innovations. Join us.

Discuss. Debate. Discover

Discuss

Have a question about marketing disruptive innovations? Pose it to your peers for some informative, interesting and lively discussion.

A COMMUNITY for sharing best practices (coming soon).

Debate

Our regular bloggers will challenge the status quo. Whether you agree or disagree, join our debate. Guest bloggers welcome.

BLOGS for a fresh perspective.

Discover

Learn best practices from experts in the industry. Thought leadership in marketing disruptive innovations - all in one place.

RESOURCES to think and act strategically.

Webinar Series

Check out the archive of last year's series HIGH-TECH MARKET SUCCESS IN TURBULENT TIMES: Skills + Tools to Drive Marketing and Sales in 2009.

Read...

Chasm Institute programs are based on Geoffrey Moore's business best-sellers. But we don't stop there. You'll learn what we and our associates at The Chasm Group have learned through literally hundreds of consulting engagements in market development strategy.

All books are available through Amazon.com.

Latest Blog...

Caught on Tape by a Cell Phone Camera

By Mark Cavender on 7/19/2010 3:13 AM

I try to be serious in most of my blogs, but tonight is going to be an exception. One of my favorite pasttimes is noticing inconsistencies in everyday life. So, I was watching a show on TV tonight, and the reporter made the following comment: "...much of it was caught on tape by a cell phone camera..."

Why do I find this entertaining? First, as my friends in Europe told me long ago, it's no longer cell phones, it's mobile phones. Cell phones died way back when. But more importantly, have you ever seen a mobile phone with a tape recorder built-in? What's the smallest tape? Micro DV? Probably so. Do any of you find this as amusing as I do? TV reporters are not as savvy as they may think they are :)

Note to Tucker Carlson: please don't take this personally :)

Comments (1)

Mark Cavender, Managing Director, Chasm Institute LLC

Subscribe...

Keep informed about upcoming webinars, speaking engagements and updated blogs about marketing disruptive innovations.

Privacy Statement